Watch OnDemand:

The Next Generation of Smarter Patient Acquisition & Retention through Best Next Action Insights


You’re given budget and directive to grow market share by 1%. Do you know where to focus, what the best investment is to achieve your growth goal, or exactly how or where to target consumers and providers? Today’s technology assumes you know the answers and jumps right in with engagement solutions to implement a wide variety of multi-channel, integrated marketing campaigns. But in the back of your mind, are you wondering if you’re focused on the right geography, service line, or even sub-service line and procedures?

At the end of the webcast, you’ll understand

  • How to identify their top market opportunities to meet strategic system goals
  • Best practices for applying best next action insights in marketing and campaign planning
  • Methods for working cross-functionally to achieve a bigger impact for less effort.
  • Foundational technology and skills needed to get started immediately.
  • The impact to the way marketing demonstrates value and ROI to the broader health system.