On Demand Webinar:
Why Physician Relationship Management Tools without Market Intelligence Underserves Your Physician Outreach Efforts
Watch the webinar recording.
Today, many physician relationship management (PRM) tools are focused on tracking and logging activities performed by an outreach team. While useful for activity-based accountability, these tools are limited in their utility for accelerating growth or optimizing physician networks. More strategic is the combination of claims data-driven market intelligence and workflow within a PRM tool. Market insights can help organizations coordinate and focus efforts on high return outreach, addressing items such as splitting, referral leakage and network development.
In this webinar, we will discuss the importance of investing in PRM tools with integrated market intelligence capabilities to develop data-driven and ROI-focused strategies for collaborating and engaging with physicians.