20 Ways to Beat Competitors with Digital Campaigns


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Healthcare marketers today are the tip of the spear for growing market share through new patient acquisition. But to master precision marketing, you must also master digital, especially considering that 77% of all health inquiries begin at a search engine.

This guide demystifies digital marketing by breaking down the top campaign best practices for patient acquisition and engagement to focus on, including…

  • Leverage competitor intelligence and consumer research
  • Tap into consumer data for consumer-centric experiences
  • Improve conversions with marketing automation

Take a look at 20 campaign best practices for healthcare marketers to improve their organizations’ bottom line and create better patient outcomes.