Consumers Want to See Investment in Better Experiences – Elevate 2019

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By Colin Hung

There was an important message for healthcare at the recent Elevate Festival: consumers want to see organizations leveraging existing AND new technologies to improve the overall experience. If they do not see evidence of that, they will seek an alternative.

Elevate is Canada’s largest technology and innovation festival with world-class speakers during the day and award-winning artists at night. The 2019 event featured main-stage keynotes from: Michelle Obama, Chris Hadfield, Martha Stewart and Guy Kawasaki. I had the opportunity to attend the Scale-Up stage on Day 3 and one presenter stood out – Tiffani Bova, Growth & Innovation Evangelist at SalesforceRead more