The changing nature of competition, the quest to improve patient experience, and patient channel innovation all require that healthcare institutions build relationships aligning with both physicians’ concerns and ambitions.
By effectively doing so, a health system may be able to deepen its referral network and in turn both retain and/or grow market share.
An effective physician alignment strategy is a critical component. Physician outreach teams need to take advantage of data, employ targeted communication, and resolve issues effectively to ensure physicians are committed to delivering the highest quality care and interested in referring to specialists in-network.
Let’s define physician alignment and discuss strategies for improving physician alignment at your organization: More